The hotel sector in Tulum is pressing for the rapid activation of an Environmental Sanitation Trust, arguing that sufficient funding and more efficient management are essential to control sargassum and protect tourism levels, according to industry leaders.
Hotel executives say the trust would allow resources from the Environmental Sanitation Fee to be used directly for beach cleanup, reducing the financial burden currently borne by private businesses and stabilizing conditions for residents, workers, and visitors.
Pressure builds to formalize sanitation trust
Business leaders in Tulum say the creation of an Environmental Sanitation Trust remains a pending commitment that has direct consequences for the destination’s ability to manage sargassum on its beaches.
David Ortiz Mena, president of the Consejo Hotelero del Caribe Mexicano and of the Asociación de Hoteles de Tulum, said that ensuring adequate resources and improving how they are applied is indispensable to maintaining the image of tourist destinations and sustaining visitor flows.
According to Ortiz Mena, this objective could be achieved in Tulum through a dedicated Environmental Sanitation Trust that would channel funds specifically toward combating sargassum. He expressed confidence that the mechanism would be formally established and operational in the short term, as previously committed by municipal authorities.
The trust has been presented by the hotel sector as a practical solution rather than a policy shift. Its central purpose would be to ensure that money already collected through the Environmental Sanitation Fee can be used in a direct and transparent way to address environmental pressures that affect daily operations along the coast.
Hotels shoulder most cleanup costs
Ortiz Mena emphasized that the hotel sector currently assumes approximately 90 percent of sargassum removal on beaches. This responsibility includes paying for personnel, machinery, transportation of the seaweed, and its final disposal.
Those expenses, he said, represent a significant financial burden, particularly because hotels have not yet received direct support from the funds collected through the Environmental Sanitation Fee. Without access to those resources, businesses continue to rely on their own budgets to keep beaches usable for guests and accessible to the public.
For hotels, the issue goes beyond appearance. Sargassum accumulation affects daily operations, increases maintenance costs, and places additional pressure on staff. For workers and residents, it can disrupt access to the coastline and influence employment stability tied to tourism activity.
In this context, the proposed trust is framed as a mechanism to balance responsibilities between the private sector and local government, ensuring that environmental management does not fall almost entirely on one group.

Municipal commitment under scrutiny
The Environmental Sanitation Trust has been discussed publicly following commitments made by Diego Castañón Trejo, the mayor of Tulum, to see the mechanism created and put into operation.
Ortiz Mena said he remains confident that the mayor’s pledge will be fulfilled in the near term. However, the continued absence of the trust has kept pressure on hotels, which must plan and budget for sargassum removal without clarity on when public funds might begin to offset those costs.
For local authorities, the issue is closely tied to public perception and service delivery. Effective sargassum control influences how visitors experience the destination and how residents view the use of fees collected in the name of environmental sanitation.
The lack of an operational trust also leaves unanswered questions about timelines, governance, and the criteria that would determine how resources are allocated once the mechanism is active.
Why Sargassum Management Matters Locally
In Tulum, beach conditions are directly linked to the local economy. Tourism supports hotels, restaurants, transportation services, and a wide range of informal workers. When sargassum accumulates and is not removed efficiently, the effects ripple across those sectors.
For residents, especially those whose livelihoods depend on daily tourist activity, prolonged cleanup delays can translate into reduced income. For visitors, beach access and water quality are central to their experience, influencing decisions to return or recommend the destination.
The hotel sector argues that a predictable and adequately funded system would improve response times and reduce the strain on private operators. By contrast, relying on ad hoc efforts financed largely by hotels can lead to uneven results along different stretches of coastline.
This imbalance is one reason industry leaders view the Environmental Sanitation Trust as a structural necessity rather than a discretionary policy choice.
What would change with the trust in place?
If established and operational, the Environmental Sanitation Trust would provide a formal channel for Environmental Sanitation Fee revenues to support sargassum control efforts. That change would alter how cleanup operations are financed and coordinated.
Hotels would no longer be responsible for covering nearly all associated costs on their own. Instead, resources could be pooled and deployed with greater efficiency, potentially improving coverage and consistency along the beaches.
For municipal authorities, the trust would represent a tangible use of collected fees, offering clearer accountability to residents and businesses. For the broader community, it could mean more stable beach conditions and less disruption during periods of heavy sargassum presence.
While Ortiz Mena did not outline specific operational details, his comments suggest that the sector expects the trust to address both immediate cleanup needs and longer-term planning.
Industry confidence, with caution
Despite the delays, Ortiz Mena said he remains optimistic that the commitment made by the local government will be honored. His remarks reflect a cautious confidence rather than certainty, underscoring the importance of seeing the trust move from promise to practice.
For now, hotels continue to manage sargassum largely on their own, absorbing costs that affect profitability and long-term investment decisions. The situation places added urgency on the creation of a mechanism that aligns public revenue with public environmental challenges.
As The Tulum Times has previously reported, the handling of environmental pressures is increasingly central to discussions about sustainable tourism and local governance in the region.
What is at stake moving forward
The coming months will determine whether Tulum establishes the Environmental Sanitation Trust and begins channeling sanitation fee resources into sargassum management. For hotels, workers, and residents, the outcome will shape how environmental responsibilities are shared and how resilient the local tourism economy remains.
The primary keyword, sargassum control in Tulum, will continue to define debates over funding, accountability, and the balance between public and private roles in protecting the coastline.
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